Slow Slot Machine Sales Cause Drop in Sega Sammy's Revenues
Sega Sammy Holdings Inc., a Japanese company specializing in global gaming entertainment, recently saw a significant drop in profits due to slow sales of its new Pachinko slot machines. According to Sega Sammy officials, earnings for the second quarter were down 93% compared to the previous year. Net income plummeted from 10.70 billion a year to 779 million yen (~$6.72 million.)
The slots sales of the Tokyo-based company were down 56% to 21.81 billion yen (~$188.01 million) compared to 49.83 billion yen for the same period last year. Sega Sammy spokeswoman Yuri Takehara was reported as saying that the reason behind this significant drop in revenues was the absence of "big titles" in its new slot machine models.
